Quantitative Research
In the natural sciences and social sciences quantitative research is the systematic empirical investigation of observal phenomena via statistical mathematical or computational techniques. If you wanted to know how many of your customers support a proposed change in your products or service.
This example is a demo to halo 5 game play which relates to quantitative research.
Qualitative research
Qualitative research is very different to quantitative research because Qualitative research is primarily exploratory research. It is used to gain a understanding of under laying reasons, opinions and also motivations to the research. It provides insight to all the problems within the research.
Audience profiling
Audience profiling allows the researcher to find out the profile of the audience before hand so that you can put across the message to the people in the most effective way possible. the target audience is those who whouild most likely buy or subscribe to a pacific game. Audience profiling is finding out about age gender hobbies etc.
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